Using one type of font style is not recommended when you want to create a media or layout design for business purposes. Moreover, different font style combinations are even more critical when you create a layout for marketing media. How to choose the best corporate google fonts combination?
To get the best combination, you need to consider several factors. To help you with that, we have listed several essential factors in choosing a font to combine into your design. Here they are.
You should prioritize readability when choosing corporate Google fonts. Using two too different font styles can create a unique visual. However, there is a high risk that one of the font styles is hard to read.
Therefore, we recommend choosing a font style that has a similar shape. So, if you use the futuristic font, use both fonts that have a similar style. It is also the same for modern, classic, or other style.
Pay attention to how the customer can read the words. The font should be easy to read to make the message easy to understand. Consult with the designer before you choose the combination of any corporate font style.
Every corporate Google fonts create different visuals and vibes. When you combine them, it even creates a more unique visual. Your job here is to pick the font vibe that defines your brand.
Here is an easy example. For a company that wants to convey professionalism, you can use traditional or formal fonts. It helps to convince your customers that your company is dependable. In a more freedom company, like a creative agency, you can use a modern font with a playful style.
The best corporate google fonts combination should be versatile. You will use the design on various platforms. It is not only a signboard or physical media. Website and online platforms that are accessible through various gadgets are also available.
It is necessary to pick a font with high versatility. It should be readable. Furthermore, the customer should find it easy to understand the font style when displayed on various platforms.
Consistency here means you should use it on all media platforms. It will be much easier for the audience to remember the text or words you created using the fonts. They also won’t get confused with the changing font for different media.
Those are four things you should consider. Please, consult with the designer to create the best corporate google fonts combination to match your company’s needs. Create the best text design for marketing.