Creative fonts for logos are endless, making quite many people confused to choose one that represents their business characteristics and goals. Choosing the right font is crucial, especially if your logo displays writing only. If you don’t know what font to choose, below are some tips that can guide you to find the best fonts for logos.
Understand the Basic Types of Fonts and Their Associations for Brands
A logo can be one of the most effective tools to increase brand awareness. And one easiest way to create an appealing logo is to make it uniquely different. Therefore, you need to understand the basic types of fonts before choosing the specific one. There are several basic types of fonts that are frequently chosen to create a logo, here they are:
Know the Characteristics of the Selected Font
Choosing the right font for a logo is quite tricky as there are a number of factors that you have to consider. Once you’ve known the basic types of fonts that you can use to create a logo, now you also need to know their characteristics. Each font comes with their different characteristics, for example, how thick or thin they are.
Thick fonts will be more suitable for a short logo. A long logo name with thick fonts will make it look bulky. On the other hand, thin fonts will look good for billboards. But they will be less visible if you print them in smaller sizes.
Find the Right Way to Combine Fonts
It’s allowable to use more than one font when creating a logo. However, make sure you don’t use more than two or three fonts together in your logo. Using too many fonts will decrease readability, meaning that your customers will find it hard to read your brand logo. So, it’s better to find out the right way to combine fonts correctly.
In the brand name part, use a font that shows the values and characters of your business. If you want to add supporting texts in the logo, you can use another different font with great readability.
Those are some tips that you can follow when choosing creative fonts for logos.
